bringing your thoughts to web

Every year Google comes out with something new to keep search engine optimization professionals and marketers and business owners on their toes and this year in 2020 and going into 2021 they came out with something called core web vitals there’s going to be a Google update around this which could either help your rankings […]

A look at Google’s new page experience signals called Core Web Vitals, how to optimise for them and why they present an exciting opportunity for marketers. Back in May, Google announced a new ranking signal called page experience that’s due to roll out at some point in 2021. At the time, Google said the new […]

You’ll want your website to load as quickly as possible. And with Google’s “mobile-first” philosophy, you’ll want to be sure the mobile version of your site loads extremely quickly. In addition to the new changes to its algorithms, Google has confirmed that they will use your (Accelerated Mobile Pages) AMP page for calculating your Core […]

In 1997, at a cocktail party, the idea of ​​affiliate marketing was born. This is an internet-based sales solution in which a publisher (also known as an affiliate) integrates advertising material from an advertiser (also known as a merchant) on his website and is remunerated by the advertiser based on success. In this context, success-oriented […]

Let us know the history and development of individual online marketing disciplines in numbers. This information is not absolutely necessary for practical work. On the other hand, in an age in which more and more budgets are being shifted from conventional media to digital marketing, a deep understanding is not a disadvantage either. For readers […]

It’s that easy: Make smart short videos for friends and family – at home and only with your own smartphone. Video greetings for family & friends Many don’t see family and friends right now. Personal video messages can help bridge this unwanted distance. With these five tricks you can create cute short films in an […]

In the current exceptional situation, content is more necessary than ever for corporate communication – and especially now it cannot be produced under “regular” conditions. What matters during (and very probably after) the “Corona crisis” when it comes to content for successful corporate communication, which content formats are booming and how companies get good, relevant […]

What will determine events on Instagram in the coming months? Hashtag Challenges, Social Commerce – Instagram Shopping, Microblogging. Read all the news about the popular Instagram social network here. Millions use Instagram, above all people of “Generation Z” (born between 1997 and 2012) and millennials (born between 1981 and 1996) (source: artworx). They cavort there […]

The current “Trend Report I Q4 2019” from “Socialbakers data” provides valuable information on Facebook and Instagram usage. It is based on the evaluation of the 50 largest brand profiles on Instagram and Facebook (worldwide). The following were examined, among others the organic performance, the performance of advertisements, the development of CTR or CPC rates […]

Most existing traditional LMS installations in colleges and universities are outdated and have functionality issues. The lack of support and high costs associated with the use of traditional LMS is driving educational institutions to adopt SaaS-based LMS. SaaS-based LMS requires less capital investment and implantation time and offers features such as advanced reporting, real-time integration, […]