Category Archives: Online marketing

In 1997, at a cocktail party, the idea of ​​affiliate marketing was born. This is an internet-based sales solution in which a publisher…

Let us know the history and development of individual online marketing disciplines in numbers. This information is not absolutely necessary for practical work.…

While the website is the entire appearance of about business or services, the landing pages as to look at individual subpages. Why the…

A  good landing page is now a trend to attract visitor by giving brief information about the business and services and convert visitors…

The Internet has provided a rare opportunity, especially for small to medium-sized enterprises. It moves organizations beyond the physical constraints of their traditional…

Omni-channel Messaging enables Enterprises to push content across multiple channels to help increase customer engagement and revenue by creating communications that are consistent,…

The purchase funnel The purchase/purchasing funnel is a model which describes the theoretical customer journey from the moment of the first contact with…

It is not business as usual. The Internet has provided consumers with unprecedented access to information and choice. The emergence of social platforms…

STP stands for segmentation, targeting and positioning. STP, which stands for segmentation, targeting, and positioning, is a fundamental concept in marketing management. It…

The social media audit is an important part of the digital marketing planning process. Social media is an opportunity for consumers to generate…