WordPress is the most popular, largest and widely used CMS platform which is currently being used by around 32-35% of websites across the globe. You will get everything you need to run your business in a successful way. There are thousands of plugins available at WordPress with tons of awesome features that make it even more useful and impressive.
If you are in plan to have a stunning website, it is a great idea to build with WordPress, but choosing a design theme is a bit complicated. In fact, getting a perfect template that best fits with your business needs and requirements is a matter of research. Keeping all the essential points which you need to consider for choosing a template, we have come up with the best tips which are going to help you in deciding a perfect theme for your website.
In this article, you will get essential tips and tricks for choosing a perfect WordPress theme for your WordPress Website, let’s go one by one:
The theme source- should be trusted
ThemeForest being the main source for finding, buying and downloading a WordPress Theme. You can get your most of the desired theme by searching with a keyword. At ThemeForest, with every theme listing, you will get important information like the Theme creation date, last updated, the number of sells and the level of author i.e. Power Elite, Elite, etc. With this set of information, you can easily judge the reliability of the theme and author.
Before downloading a theme, you have to check the trusted source and need to verify the trustworthiness of the author or the company. By doing to you can rule out the chances of low-quality coding and a lot of vulnerability.
Checking the rating and review is the safest way to buy and download a WordPress theme or better to use the official WordPress website before making a purchase effectively. You will get hundreds of free and paid WordPress themes to choose from. Also, you will get a six month of year support with every purchase from the theme author and they really help in making your site live either like a demo website or in customization.
Choose a Lightweight Theme
It is another significant factor to choose a lightweight theme for your WordPress website, it is actually going to decide the speed and efficiency of your website. Your WordPress website should load instantly even at the low speed of the internet and it should be responsive and retina ready for mobile, tablet and computer devices or else it will have a negative impact on your business.
Google calculates how quickly your website loads and ranks them at the top of its SERP (search engine result pages) based on its loading time. An extremely fast loading website is also good for SEO that makes it easier and provides a great user experience.
Now you have a question that how you can know if a specific theme is a lightweight?
Well, it is easier to check if your theme is lightweight or not by using a performance testing tool like GTmetrix or Google Lighthouse. The test results will let you know all stats like page load times, connected error and required modification; also available in a waterfall model. At GTMatrix, you will also get ready information on the average load times, full load times, number of requests on the page and total page size. If you find all Green, then you can go ahead for selecting a particular theme.
Go for Simplicity
Simplicity makes the website easy to use and navigate for your potential visitors and customers worldwide. It is a great idea to choose a simple theme with the most appealing design for a great look and feel.
A simple website with an appealing and impressive look helps you drive more customer engagement, high traffic, boost conversions, and various other opportunities to make your business most successful.
It helps customers easily find the information they are actually looking for and encourages them to know more about your business effectively. Choosing a simple theme with a great look and feel can help you get more customers to your WordPress website to boost traffic and conversions.
Check for best support by the theme author
Top-quality support is another important factor to keep in mind when choosing a theme for your WordPress website so you can get the support from the developers in case any problem occurred.
When you start the implementation of the theme at your website, getting technical issues is a normal occurrence, or problems while using the theme is typical, so it is important to check if the specific theme comes with top-quality support or not. Keeping all these things in mind, you can get help immediately from the expert WordPress developers if you face any issues with your premium theme.
Check Cross-Browser Compatibility
It is important to check the cross-browser compatibility when choosing a theme for your WordPress website. Most people prefer to check or test a theme on the most popular browser Google chrome and forget other browsers by assuming that it is the most popular web browser globally. That’s not true!
It is not necessary that all visitors and business owners are using Google Chrome or Firefox for their website because of its popularity and great usability across the globe. You will be amazed to see your online visitors or customers who visit your site using their smartphones that are built-in browsers.
That’s the only reason most developers won’t tell you about this. So, it is very important to check the WordPress theme for cross-browser compatibility. We suggest you check it well on all browsers including Internet Explorer, Google Chrome, Safari, Firefox, etc.
High-Quality Coding and Structured Data
High-quality coding and standards is another important thing to check when choosing a WordPress theme for your website. You can use the Google Structured Data Testing Tool to determine the standard markup language used in the theme. Simply, no error should be detected in this test, if you still liked the theme anyway, you can ask the theme developer to patch the faulty code to pass the Structured Data Testing. The search engine robots are not going to index your website properly if it is having low-quality coding which is ultimately going to harm your business. In fact, the Search Engine stops crawling your website if it is having multiple code bugs.
Low-quality coding themes contain a lot of bugs and vulnerabilities and various other issues that can significantly reduce the speed of your website, and challenges the security or fill your database with junk.
So, it is very important to choose a high-quality coding theme that uses a standard development framework for your WordPress website to accelerate the performance of your WordPress site more effectively.
Responsive and Retina Ready Design
It is imperative to say with an increasing number of smartphones, people are becoming more mobile-friendly. Whether it is about buying clothes, smartwatches, shoes, mobiles or cosmetic products they prefer to purchase them online by using their mobile phones. That’s because it’s convenient and easy for people to shop products online by spending their few minutes with a few simple clicks and saves their time and effort from going to the market instead of purchasing online while sitting at their home or place from anywhere and anytime.
In any way, the selected theme should be fully responsive and pass the Google Mobile-Friendly test and optimized for all mobile and handheld devices. Your web pages should be optimized with mobile-version so when browsing your site on mobile may look the same as on laptops and computers. A mobile-friendly website can drive more customers, increase traffic, and boost conversions effectively. So, before you choose a WordPress theme for your website make sure that it is fully responsive on all mobile devices. The AMP check is an another standard test which you can opt for selecting a theme. If your selected theme is supporting the AMP (Accelerated Mobile Pages) Version, you are going to get an upper hand to your business competitors.
Take Away Conclusion
Using the stated tips, You can choose the best and most perfect theme that completely fits with your business but at the same time, you may need an expert to advise and help in selecting and judging the layout and theme for your upcoming business website. You can ping us to get an expert to advise on this. We are committed to delivering the fastest loading and stunning website for years.
About us and this blog
We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.