Shailja S is a dynamic growth strategist with a sharp focus on client acquisition and business development. At Digital BE, she drives new leads, spearheads targeted outreach to GenZ entrepreneurs and startups through the DBX platform, and crafts compelling, tailored digital branding proposals that convert opportunities into long-term partnerships.
She leads Digital BE’s outbound and inbound acquisition efforts, specializing in GenZ-led ventures and early-stage startups that benefit from DBX’s unique offerings — including SaaS business setup, ideation sessions, consultation, and ready-to-use open-source application solutions. Shailja excels at translating complex digital services into clear value propositions, creating customized proposals that highlight ROI, scalability, and innovation.
Core Competencies
- Lead Generation & Pipeline Management: Expert in multi-channel acquisition strategies, CRM optimization, and high-conversion outreach campaigns
- Startup & GenZ Market Expertise: Deep understanding of emerging business needs, trends, and pain points specific to young founders and innovative startups
- Proposal & Pitch Crafting: Skilled at developing persuasive, data-backed digital branding and transformation proposals tailored to client goals
- Relationship Building & Networking: Proven ability to nurture prospects into loyal clients through consultative selling and long-term value creation
Experience
Notable Mentions & Insights
Consistently achieves 120%+ of quarterly lead generation and conversion goals.
Highly praised by new clients for her consultative approach and ability to understand and articulate their digital vision.
Pioneered DBX-focused outreach campaigns that increased startup inquiries by over 60% in the first year.
“Growth starts with genuine understanding — listen deeply, propose boldly, and deliver value that lasts.” She focuses on building trust and alignment to create lasting client partnerships.

